Social Messaging Apps For Marketers Course by Depeche Code

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About Course

This video course teaches you how to integrate social media and messaging apps for a potent marketing strategy.

The focus is on enhancing the quality of existing leads and boosting conversions, rather than simply acquiring more customers.

Topics covered include:

  1. Understanding the Impact of Social Messaging Apps: Exploring the role of messaging apps in modern marketing.
  2. Overview of Major Platforms like Facebook Messenger and WhatsApp: Understanding the features and audience of popular messaging platforms.
  3. Utilizing SMS and Other Messaging Channels: Incorporating SMS and other messaging channels into your marketing strategy.
  4. Exploring Conversational Commerce: Understanding the concept of conversational commerce and its benefits.
  5. Leveraging Messaging Apps for Sales: Using messaging apps to drive sales and conversions.
  6. Implementing Chatbots for Automated Interactions: Using chatbots to automate customer interactions and improve efficiency.
  7. Strategies for Building Your Own Messaging App: Tips for developing and launching your own messaging app.
  8. Efficient Collection and Management of Contact Details: Best practices for collecting and managing customer contact details.
  9. Best Practices for Relationship Building and Sales Generation: Strategies for building relationships with customers and generating sales through messaging apps.
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What Will You Learn?

  • The Power of Social Messaging Apps
  • What is Conversational Commerce?
  • Best Practices for Building Relationships and Making Sales

Course Content

Introduction

  • Introduction
    01:11

The Power of Social Messaging Apps

Facebook Messenger and WhatsApp – The Big Ones

SMS and Other Messaging Platforms

What is Conversational Commerce?

Messaging Apps for Sales

Chatbots

Building an App

Collecting and Managing Contact Details

Best Practices for Building Relationships and Making Sales

Internal Uses, Providing Services and More

Conclusion

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